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jisoo Appearing on the central stage of the Self-Portrait Prefall 2025 campaign, the visuals are fantastic. The title of the campaign captured by Drew Vickers of Seoul Past life dreams Blend retro charm with a futuristic atmosphere using AI-generated scenes.
Self-port Prefall 2025 Campaign
This is Jisoo’s third lead role, starring in a London-based label campaign and strengthening his creative connections with founder Han Tang. This collection combines fantasy and realism. One image features Jisoo posing in a thin lace blouse and cream miniskirt surrounded by the warm glow of a vintage lamp.
Another outfit is a white dress with a structured collar and pleated look, with a modern twist on 60s elegance. The third shows her in a gingham bandeau, a houndtooth miniskirt and a nylon jacket.
Han Chung points out Jazz’s ability to pay attention without being overexposed, but says that Jazzo’s work with the brand allows him to freely explore various aspects of himself. The self-portrait campaign feels both nostalgic and new echoing imaginary memories through fashion.
