Abby Champion shines in Tommy Hilfiger’s Spring 2025 denim

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Tommy Hilfiger Denim Spring 2025 Campaign

Tommy Hilfiger Denim’s Spring 2025 collection takes center stage, with Abby Champion leading a campaign that exudes simplicity. The bleak studio backdrop puts full focus on the collection’s effortless designs, with button-up denim shirts, relaxed jeans, and branded details.

Tommy Hilfiger Denim Spring 2025 Campaign

Tommy Hilfiger spotlights denim and underwear styles for Spring 2025.

Clean lighting accentuates every texture, from the structured fabric of a shirt to the sophisticated wash of jeans, giving it a timeless appeal.

Abby Champion from Tommy Hilfiger Denim's Spring/Summer 2025 campaign.

Champion, who also appeared in last fall’s campaign, brings a relatable energy to the collection. In a statement, she shared her love for denim, saying its versatility and ease of wear are the foundation of her personal style.

Tommy Hilfiger Denim Spring/Summer 2025 Collection.

Abby appreciates how each piece in the collection, combined, makes her feel confident and true to herself. From tailored fits to more relaxed styles, the Spring 2025 collection reinterprets classic denim staples with contemporary proportions.

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